We’re not here to blend in. We’re here to elevate.
I'm Aesthetic is skincare with intention — sleek, unapologetic, and fearless. Every product is a statement: refined, powerful, and designed to perform.

Our Philosophy

Beauty is more than skin-deep. It’s bold. It’s clean. It’s smart.

We create formulas that don’t just work — they perform. Minimalist, precise, and uncompromising. Skincare that makes your routine feel like mastery, not maintenance.

Our Ingredients

We choose power over pretense. Every ingredient has a purpose:

Clean & Essential
Free from toxins, parabens, and fillers — only what matters.

Active & Effective
Hydrate, protect, and transform with science-backed potency.

Botanical Brilliance
Plants that care for your skin, naturally and powerfully.

Sensory Clarity
Textures that refine, scents that soften, blends that feel effortless.

Our Process

Crafted like a ritual, executed with precision:

Precision Formulas
Every product designed to deliver meaningful performance.

Rigorous Testing
Stability, texture, and results — refined and perfected.

Conscious Production
Minimal waste, maximal intention — skincare that respects both your skin and the world.

Intentional Experience
From formulation to ritual, every detail is thoughtfully curated.

Our Promise

Cruelty-Free & Mindful
We don’t test on animals. We don’t compromise.

Transparent & Honest
Every ingredient counts. Nothing is hidden.

Luxury That Works
Minimalist, clean, powerful — skincare that speaks with intention.

I'm Aesthetic is more than a brand.
It’s your skin.
Your ritual.
Your power.
Step into it.

A Personal Foundation

My name is Julian Guarddon. Skincare has been part of my life for as long as I can remember.

My mother is a cosmetologist, and growing up I was often her first test subject — experiencing formulas, observing how skin responds, and learning that skincare is not about trends, but about precision, patience, and care. Through her work, I gained an early, hands-on understanding of formulation, ingredients, and skin health.

She later built her own skincare company in Breckenridge, Colorado, rooted in expertise and intention. An unexpected accident changed everything — after slipping and breaking her femur, she was unable to continue running the shop, which ultimately closed.

Years earlier, I had moved to the Canary Islands to pursue my passion for aviation, later becoming a commercial pilot. When my mother returned to the Canary Islands for rehabilitation, we found ourselves close again — sharing time, ideas, and purpose.

During that period, she passed her expertise on to me — her philosophy, her understanding of skin, and her approach to formulation. What started as shared moments became a deeper collaboration, and the foundation of something new.

I'm Aesthetic exists because of her knowledge, resilience, and generosity. 

This brand carries forward her work — reimagined with intention for a new generation.

Julian Guarddon with his mother, the inspiration behind I'm Aesthetic.